Mission Statement
In recent decades, pyramid schemes have become an insidious, pervasive and corrupting influence in the marketplace and community, causing financial and social harm on a global scale.
Since 1980 a new form of sales and marketing, called multi-level marketing or network marketing, has spread worldwide and spawned an explosion of pyramid sales schemes involving tens of millions of consumers. The line between legal forms of network marketing and fraudulent
About
Enough Is Enough. It’s Time for Action!
No more denial, shame or embarrassment. No more confusion. No more blaming the victim. No more resignation. And absolutely no more fear.
Pyramid Scheme Alert is the first consumer organization to confront the abuses and trickery of pyramid scheme perpetrators.
Pyramid Scheme Alert is a non-profit, privately supported (by memberships and donations), all-volunteer,
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Resources
Despite the volume of lies and hype flowing from multi-level marketing schemers there is more valid, research-based and whistle-blower information available today than ever before. The truth is emerging.
As in the cases of Enron, the lethal cigarette industry, bank and mortgage frauds and the Madoff ponzi scheme, the truth about multi-level marketing is taking time to emerge but the truth inevitably prevails. As the Links offered here show, the number of activists is growing. Major books
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Naked Truth: Penn & Teller Nail MLM
Since the book, False Profits, was published in 1998, scores of journalists, including CBS 60 Minutes, Wall Street Journal, London Times, BBC and many daily newspapers, each have conducted interviews and presented news stories, feature articles or radio and television reports on multi-level marketing.
Yet, it was not a news reporter but a comedy/satire show on Cable TV that got it dead-on right. Aired July 8, 2010, on the Show-Time Network, the show was presented by world famous magicians, satirists and comedians, Penn and Teller, and is provocatively and aptly entitled, Bull_it! The segment on multi-level marketing is also aptly entitled, Easy Money. The show’s producers taped an interview with PSA President, Robert FitzPatrick, for much of an entire day. Their questions and approach indicated that they fully grasped the sad and disturbing realities of America’s greatest con and that Penn and Teller intended to puncture MLM’ false, manipulated and distorted image. MLM survives only due to the calculated dis-information about income opportunity. If truth were widely known, the MLM “industry” would disappear like the now extinct practice of “alchemy.”
